Sophie Bailey is the founder of the iTunes new and noteworthy, The Edtech Podcast. Her previous role was as Head of Content at Bett, the world’s largest education technology event and prior to that she enjoyed a nine year career in tech events including at Informa Telecoms and Media (the founders of the Mobile World Congress). In 2016, she left her role to launch The Edtech Podcast and to consult on education innovation strategy under the name ‘Tangential Brain’. The mission statement of The Edtech Podcast is to improve the dialogue between ‘ed’ and ‘tech’ through storytelling, for better innovation. The main audience are global education leaders, with a secondary audience of start ups, bluechips, investors, Government and media.

The Edtech Podcast is downloaded 1500+ each week from 109 countries in total, with UK, US & Australia the top 3 downloading countries. Sponsors of the podcast have included Microsoft, Kano computing, Primo Toys, ClearlySo, and Firefly Learning. Sophie has spoken and moderated for the Department for International Trade, the University of Southampton, the annual Firefly Conference, Nordic Edtech Conference, Katapult Festival, ASU GSV Summit and Bett. She is a mentor to the UCL Knowledge Lab initiative EDUCATE in the UK, and Katapult accelerator in Norway. She is an advisor for Makematic, who are re-inventing CPD for teachers.

In her capacity as a consultant, Sophie has advised startups on product launch strategy and also curated The Times Educational Supplement (TES) Leaders Summit at Bett 2017 working alongside the Head of Communications at TES Global. She is the organiser for a UK edtech start up meet up group of 1000+ education innovators. Sophie was invited to attend a Government meeting at the Department for Education and Department for Business and Industrial Strategy on progressing the Edtech sector. The consensus areas for change form the backbone to her LIVE podcast series for 2017/18.

Sophie enjoys cycling, travelling, good food and good company. She lives with her husband and son by the Olympic Park in London, UK and looks forward to meeting you all!


I work with clients in the following areas:

  • Advisor/Non-Exec
  • Stakeholder management and partnerships
  • Research analysis and strategy development
  • Audience and community engagement
  • Cross-discipline in sales/marketing/content
  • International experience and product launch
  • Team leading and motivation
  • Events, content marketing, and PR.

I’d love to hear from you on your project big or small. If I can’t help, maybe I know someone who can.


Here are some of the nice things people have said about me. (I am very lucky).

‘Sophie is a dependable, can-do, creative and professional person to work with. No challenge is too big, no issue to complex and the end results are always very high quality.’

Peter Sigrist
Head of Communications at TES Global Limited

‘We recently commissioned Sophie to advise us about the EdTech market place.
Not only is she delightful personally but she has a great networks of contacts and comprehensive insight into the issues and trends in EdTech. I spent a very stimulating afternoon with Sophie and her followup has been extensive. Thank you Sophie!’

Meriel Winwood
Director at Ascent IT Ltd & Enterprise Asset Management Solutions

‘Sophie is a super connected and super smart operator in the EdTech space and provided some brilliant consultancy to us at Zzish. She also has an awesome podcast that drove some great interest in our business. I highly recommend working with her!’

Charles Wiles
Founder and CEO at Zzish. EdTech Angel Investor and Mentor